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MEDIA CASE | WHATINSPIRES DELIVERED CREATIVE BRAND VALUE AT 2021 CHINA HOTEL PROCUREMENT CONFERENCE
2021.Apr.06

On March 30th, the 2021 CHINA HOTEL PROCUREMENT CONFERENCE (hereinafter referred to as the conference) was successfully held at Shanghai New International Expo Center. The conference invited more than 500 guests and announced the winners of the "4th Hotel Procurement Hoteln Award".

 

 

 

This conference was held by HOTELN and HOTEL PLUS. With the theme of "Reshaping Purchasing · Innovation without Boundaries", it built an open platform for resource exchange for hotel owners, brand managers and hotel supply chain companies. At the conference, people had discussion on the trend and new development of hotel procurement in 2021 after the outbreak of COVID-19.

 

The first China Supply Chain Innovation Competition was also held on the conference, which selected high-quality hotel supply chain companies by showing their innovative products and brand values.

 

 

 

As a professional supplier of hotel amenities and fragrances, WhatInspires has cooperated with fashion brands RECLASSIFIED, handhandhand, Devil&Detail to provide hotel amenities for many well-known hotel groups and luxury hotels.

 

 

Meanwhile, WHATINSPIRES also launched an animal-friendly brand Puppy Salon and an environmentally friendly brand Greenitial to provide more inspiration and creativity for bathing in hotel rooms.

 

 

 

Hotel amenities of WHATINSPIRES and its leather product made from recycled industrial tailings gained recognition from the committee and was selected as the souvenir of the conference. In the future, WHATINSPIRES will continue to focus on providing hotels with interesting, creative and high-quality lifestyle products and services.